Critical reasoning is the ability to analyze arguments, evaluate information, and make logical decisions. In academic and professional contexts, critical reasoning helps students to think clearly, solve problems effectively, and avoid being misled by weak arguments or false evidence. 1. Analyzing Reasoning Analyzing reasoning means breaking down an argument into its components to understand its…
Oral communication is the process of exchanging ideas and information through spoken words. It is one of the most essential skills in professional and academic settings because it combines language, voice, and body language to deliver messages effectively. This unit focuses on oral presentation skills. 1. Importance of Oral Communication Example: In a company meeting,…
Persuasive communication is about influencing people’s attitudes, beliefs, or actions through effective messages. In business, it is used for advertising, promotions, public notices, and marketing materials. This unit focuses on Notices, Advertisements, and Leaflets. 1. Notices A notice is a short, formal announcement to inform a large group of people. It is clear, direct, and…
Business communication is the process of exchanging information in a professional context. Effective communication in business ensures clarity, saves time, reduces misunderstanding, and builds professional credibility. This unit focuses on rules of good writing, fax and e-mail communication, memos, reports, and meetings. 1. Rules of Good Writing Good writing is clear, concise, correct, and complete….